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By sticking to stereotypes Brazil is missing its chance to rebrand

By sticking to stereotypes Brazil is missing its chance to rebrand

Coventry University 06.06.2014 Leave a Comment
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Hard Evidence: what is the World Cup worth?

Hard Evidence: what is the World Cup worth?

Coventry University 06.04.2014 Leave a Comment
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Give the sports bosses a break – designing a decent competition is tough

Give the sports bosses a break – designing a decent competition is tough

Coventry University 05.15.2014 Leave a Comment
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Lessons from the Liverpool boot room could stop more mistakes like Moyes

Lessons from the Liverpool boot room could stop more mistakes like Moyes

Coventry University 05.08.2014 Leave a Comment

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On the edge of your seat? That’s the business end of the season

On the edge of your seat? That’s the business end of the season

Coventry University 04.25.2014 Leave a Comment

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Like a big Hollywood franchise, Bayern Munich keeps delivering blockbusters for global fanbase

Like a big Hollywood franchise, Bayern Munich keeps delivering blockbusters for global fanbase

Coventry University 03.26.2014 Leave a Comment

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Pistorius: the rise and fall of a unique marketing phenomenon

Pistorius: the rise and fall of a unique marketing phenomenon

Coventry University 03.03.2014 Leave a Comment

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Winter Olympics embraces ‘cool’ to fight off X-Games threat

Winter Olympics embraces ‘cool’ to fight off X-Games threat

Coventry University 02.19.2014 Leave a Comment
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Categories

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